Personalised Meal Plans for Every Household
Making meal planning simpler, healthier, and more affordable, toTable provides free meal plans tailored to your household's unique needs, helping you eat well on your budget and waste less food. Each plan considers your dietary goals, preferences, and local grocery options to ensure meals that work for you.
Healthier Choices: Enjoy meals matched to your nutritional needs.
Budget-Friendly: Shop smarter with meal plans designed around your budget.
Waste Less: Reduce food waste by using what you buy efficiently.
We've been endorsed by the UK Department for Business & Trade, we've powered research for the UN, we're working on national-scale research in partnership with multiple NHS Trusts, we have support from leadership at a top industry trade organisation, and are in discussions with senior leadership at several top retailers globally.
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Drive Growth Through Personalised Consumer Connections
Supporting food retailers and brands to reach customers with tailored, data-driven insights.
toTable empowers food businesses to better connect with customers through data-driven meal planning that aligns with their inventory, reducing waste and enhancing customer loyalty. Our platform helps food businesses drive meaningful engagement by delivering insights into customer needs and habits.For Retailers:
Increase Customer Loyalty: Use personalised meal planning to provide value that keeps customers coming back.
Reduce Waste: Align stock with demand to minimise waste and maximise inventory efficiency.
Strengthen Community Connections: Offer customers a more convenient and eco-friendly shopping experience that builds trust.
For Food Brands:
Targeted Consumer Insights: Leverage anonymised data to understand demand patterns and improve product positioning.
Sustainability Growth: Promote sustainable choices and align products with health-focused, environmentally conscious consumers.
Impactful Brand Engagement: Position your brand as an essential part of a balanced, sustainable lifestyle.
Partnering with toTable means becoming part of a mission-driven ecosystem that values both profit and purpose. Join us in making better food choices accessible and convenient.
About Us
toTable was created to make nutritious, affordable food accessible to everyone while promoting sustainable practices. Our innovative meal planning platform is designed by a team of experts across technology, nutrition, and sustainability who are passionate about improving the food system for the benefit of people, businesses, and the planet.Values: We are transparent, inclusive, and committed to delivering high-quality, people- and planet-centric solutions. Our goal is to bring value to consumers, food businesses, and the wider community through integrity and innovation.Track Record: Our work has already been recognised by organisations like the UN Environment Programme, where toTable demonstrated significant impact in helping consumers make healthier, more sustainable food choices.The Team: Our interdisciplinary team includes experts in fields like behavioural science, computing science, food systems economics, and public health—ensuring that every aspect of our platform is built on rigorous research.Interested in joining our team? Learn more here.
Get in Touch
We’d love to hear from you. Whether you’re interested in personalised meal planning, a food business seeking to better engage with customers, or an investor looking to support impactful change, reach out to learn more about our mission and how we can work together.
Reach out:
Investor Expression of Interest
We're building the world’s first operating system for food to empower households, retailers, and brands to effortlessly work together to optimise health, reduce waste, and unlock new commercial value at global scale.Investment Opportunity:
>> Seeking $3M ($200K min) to fund team growth, product launch, retailer pilots.
>> Multiple paths to returns: dividends, strategic partnerships, or exit.
Terms of Use
Last updated: 4 June 2025AGREEMENT TO OUR LEGAL TERMSWe are toTable Limited, doing business as toTable ('Company', 'we', 'us', or 'our'), a company registered in England and Wales at 7 Bell Yard, London WC2A 2JR.We operate the website https://totable.io (the 'Site'), as well as any other related products and services that refer or link to these legal terms (the 'Legal Terms') (collectively, the 'Services').You can contact us by email at [email protected].These Legal Terms constitute a legally binding agreement made between you, whether personally or on behalf of an entity ('you'), and toTable Limited, concerning your access to and use of the Services. You agree that by accessing the Services, you have read, understood, and agreed to be bound by all of these Legal Terms. IF YOU DO NOT AGREE WITH ALL OF THESE LEGAL TERMS, THEN YOU ARE EXPRESSLY PROHIBITED FROM USING THE SERVICES AND YOU MUST DISCONTINUE USE IMMEDIATELY.The Services are intended for users who are at least 16 years of age in the EU/UK and 13 years of age elsewhere. All users who are minors in the jurisdiction in which they reside must have the permission of, and be directly supervised by, their parent or guardian to use the Services.1. OUR SERVICESThe Services currently provide information about our upcoming meal planning and food waste reduction platform. We are not currently providing commercial services but plan to launch within the next year.The Services include:Information about our planned platformNewsletter signup functionalityInvestor inquiry capabilitiesGeneral marketing and informational contentWe may update, modify, or discontinue any aspect of the Services at any time without prior notice.2. INTELLECTUAL PROPERTY RIGHTS2.1 Our Intellectual Property
We own or license all intellectual property rights in our Services, including all source code, databases, functionality, software, website designs, audio, video, text, photographs, and graphics (collectively, the 'Content'), as well as trademarks, service marks, and logos (the 'Marks').2.2 Your Use of Our Services
Subject to compliance with these Legal Terms, we grant you a non-exclusive, non-transferable, revocable licence to:Access the Services for informational purposesDownload or print portions of Content to which you have properly gained accesssolely for your personal, non-commercial use.2.3 Your Submissions
By submitting any content to us ('Submissions'), including through newsletter signups or investor inquiries, you grant us a worldwide, royalty-free, perpetual licence to use, modify, and distribute such content for our business purposes. You warrant that you own or have the right to submit such content.3. USER REPRESENTATIONSBy using the Services, you represent and warrant that:All information you provide is true, accurate, and completeYou will maintain accurate informationYou have legal capacity to agree to these termsYou meet the minimum age requirementsYou will not use automated means to access the ServicesYou will not use the Services for illegal purposesYour use complies with applicable laws4. PROHIBITED ACTIVITIESYou may not:Systematically retrieve data to create databases without permissionAttempt to gain unauthorised access to the ServicesUse the Services for any commercial purpose without our consentUpload malicious code or interfere with the ServicesImpersonate others or provide false informationViolate any applicable laws or regulationsUse the Services in ways that could harm us or other usersAttempt to reverse engineer any aspect of the Services5. PRIVACY AND DATA PROTECTIONYour privacy is important to us. Our Privacy Policy explains how we collect, use, and protect your information. By using the Services, you consent to our data practices as described in our Privacy Policy.6. DISCLAIMERS AND LIMITATIONS6.1 Service Availability
The Services are provided "as is" without warranties of any kind. We do not guarantee uninterrupted or error-free service.6.2 Information Only
The Services currently provide information only and do not constitute professional advice. Any future services will be subject to separate terms.6.3 Limitation of Liability
To the maximum extent permitted by law, we shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of the Services.6.4 Maximum Liability
Our total liability shall not exceed £100 or the amount you paid us in the 12 months preceding the claim, whichever is greater.7. TERMINATIONWe may terminate or suspend your access immediately, without prior notice, for any breach of these Legal Terms. Upon termination, your right to use the Services ceases immediately.8. GOVERNING LAWThese Legal Terms are governed by English law. Any disputes will be subject to the exclusive jurisdiction of English courts, except where you are a consumer with mandatory local jurisdiction rights.9. CHANGES TO TERMSWe may update these Legal Terms at any time. We will notify you of material changes by updating the "Last updated" date and, where we have your contact information, by email. Continued use constitutes acceptance of revised terms.10. CONTACT INFORMATIONFor questions about these Legal Terms, contact us at [email protected].
Privacy Policy
Last updated: 4 June 20251. INTRODUCTIONtoTable Limited ("we", "us", or "our") is committed to protecting your privacy and personal data in compliance with the UK General Data Protection Regulation (UK GDPR), EU General Data Protection Regulation (EU GDPR), and applicable US privacy laws including the California Consumer Privacy Act (CCPA).This Privacy Policy explains how we collect, use, share, and protect your personal information when you use our website and related services (collectively, the "Services").Data Controller: toTable Limited, 7 Bell Yard, London WC2A 2JR
Data Protection Officer: Phil Diamond, [email protected]
Contact: [email protected]2. INFORMATION WE COLLECT2.1 Information You ProvideNewsletter Signups: Name and email address (collected via Fillout.com)Investor Inquiries: Name, contact information, and inquiry detailsCommunications: Messages you send us, feedback, and other correspondence2.2 Information We Collect AutomaticallyUsage Data: How you interact with our Services, pages visited, time spentDevice Information: IP address, browser type, operating system, device identifiersLocation Data: General location based on IP address (not precise location)Cookies and Tracking: See our Cookie Policy for detailed information2.3 Information from Third Parties
We may receive information from:Fillout.com: Our newsletter signup service providerGoogle reCAPTCHA: For spam protection and securityAnalytics Services: When implemented (Google Analytics, Facebook tracking)3. HOW WE USE YOUR INFORMATIONWe use your information for:3.1 Service Provision (Legal basis: Contract performance and legitimate interests)Managing newsletter subscriptionsResponding to investor inquiriesProviding information about our upcoming platformWebsite functionality and security3.2 Service Improvement (Legal basis: Legitimate interests)Analysing website usage patternsImproving user experienceDeveloping our future platformResearch and analytics (anonymised where possible)3.3 Communications (Legal basis: Consent or legitimate interests)Sending newsletters (with consent)Responding to inquiriesProviding updates about our platform developmentInvestor relations communications3.4 Legal Compliance (Legal basis: Legal obligation)Complying with applicable lawsProtecting our rights and interestsPreventing fraud and abuse4. INFORMATION SHARINGWe may share your information with:4.1 Service ProvidersFillout.com: For newsletter signup processingCarrd.io: Our website hosting providerGoogle: For reCAPTCHA services and future analyticsEmail providers: For communicationsThese providers are contractually bound to protect your data and use it only for specified purposes.4.2 Legal Requirements
When required by law, court order, or to protect our rights and safety.4.3 Business Transfers
In connection with mergers, acquisitions, or asset sales (with notice to you).5. DATA RETENTIONWe retain your personal information for as long as necessary:Newsletter data: Until you unsubscribe plus 30 daysInvestor inquiry data: 3 years from last contactWebsite usage data: 2 years from collectionLegal compliance data: As required by applicable law6. INTERNATIONAL TRANSFERSWe may transfer your data outside the UK/EU to service providers in the US and other countries. When we do, we ensure adequate protection through:Adequacy decisions by relevant authoritiesStandard contractual clauses approved by regulatorsOther appropriate safeguards as required by law7. YOUR RIGHTSYou have the following rights regarding your personal data:7.1 Access and PortabilityRequest a copy of your personal dataReceive your data in a portable format7.2 Correction and DeletionCorrect inaccurate informationRequest deletion of your data7.3 Processing LimitationsObject to processing for marketing purposesRestrict processing in certain circumstancesWithdraw consent where processing is based on consent7.4 ComplaintsFile complaints with supervisory authorities (ICO in the UK, relevant authority in your jurisdiction)To exercise these rights, contact us at [email protected].8. CHILDREN'S PRIVACYOur Services are not intended for children under 16 (EU/UK) or 13 (US). We do not knowingly collect personal information from children below these ages. If we become aware of such collection, we will delete the information promptly.9. US STATE PRIVACY RIGHTS9.1 California Residents (CCPA/CPRA)
You have additional rights including:Right to know what personal information is collectedRight to delete personal informationRight to opt-out of sale/sharing of personal informationRight to non-discrimination9.2 Other US States
Residents of Virginia, Colorado, Connecticut, and other states with comprehensive privacy laws have similar rights. Contact us at [email protected] to exercise these rights.10. SECURITYWe implement appropriate technical and organisational measures to protect your personal data, including:Secure data transmissionAccess controls and authenticationRegular security assessmentsSecure third-party service providers11. CHANGES TO THIS POLICYWe may update this Privacy Policy periodically. We will notify you of material changes by updating the "Last updated" date and, where we have your contact information, by email. Your continued use constitutes acceptance of the updated policy.12. CONTACT USFor questions about this Privacy Policy or to exercise your rights:
Email: [email protected]
Want to work with us?
Join us on our journey!If you think any of our open roles could be a fit for your skills, experience, and interests, write us an email introducing yourself and explaining why. There's no right or wrong way, nothing specific we're looking for - be your authentic self and tell us what you think would be helpful for us to know about you and why you'd be a good addition to the team. Please include a link to your LinkedIn profile, NOT a CV/resume (make sure your LinkedIn is up-to-date, clear, and succinct).
FUTURE ROLES
We're not actively hiring at this time, but we anticipate we will be looking for expertise in the below areas in the coming months. Please don't hesitate to reach out if you're interested, that timeline works for you, and you believe you'd be a good fit for our mission, values, and culture.
Integration Engineer, Grocer ERP
This person will work closely with the technical team and grocers to implement API integrations with grocer ERP systems, including inventory, supply, loyalty programs, and more.
We work hard to give every credible candidate an opportunity irrespective of their background. Our priorities when interviewing for a role are based on the following areas as perceived by the team: values, potential to meet current needs (skills), future potential (more abstract), interests and ambition, and what this hire might add to the team such as a different way of seeing the world.